*First lady Michelle Obama on Monday took her campaign against childhood obesity to the NAACP’s annual convention in Kansas City, where she mixed homespun stories of her youth with a call to action urging members of the African-American community to help fight the epidemic.

Obama called on the standing-room-only crowd of more than 4,000 to help her get African-American children “off that couch and get moving.”

As she pushed her Let’s Move initiative, the first lady said the issue is a “serious” one that “cries out for attention” in African-American communities, because they are being affected the most.

“We are living today in a time where we’re decades beyond slavery, we are decades beyond Jim Crow; when one of the greatest risks to our children’s future is their own health,” Obama said.

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