*Los Angeles gave BET Awards the red carpet treatment again this year for their 2010 BET Awards held at the Shrine Auditorium. The house was packed and attracted a viewing audience of 4.5 million households.

Everyone who watched was treated to performances by a list of who’s who in the music industry today such as Kanye West, T.I. and Chris Brown – whose tribute performance to Michael Jackson by dancing to “The Way You Make Me Feel,” “Remember The Time,” “Billie Jean,” “Smooth Criminal,” and the selection that made him break down and cry, “Man in the Mirror.”

Hosted by Queen Latifah who was looking gorgeous in her white gown, the BET Awards’ backstage happenings was where I spent my time – watching nominees and winners come and go. I did get a chance to talk to Quinton Aaron who was nominated for Best Actor for his role as Michael Oher (Baltimore Ravens) in “The Blind Side.”

Since I had just left my own event, the “Uplifting Minds II” entertainment conference, where we educate young artists and executives about the entertainment business, I asked Quinton what he would say to artists trying to break into the business and he said, “If you want to be in the business…it’s hard. You have to hone your craft, stay ahead of the game and don’t let little things knock you down. Be in it for the passion.”

Passion was just what the BET Awards to Los Angeles – the passion of the city, attendees, special celebrity guest and participants, the winners and the passion of the performers. Though everyone is talking about Chris Browns’ MJ presentation, others who gave Class-A performances included Usher, Trey Songz and Rick Ross.

BET honored Prince with the 2010 Lifetime Achievement Award and John Legend with the 2010 Humanitarian Award. The show will be re-telecast on Friday July 2, 2010 at 7:30 p.m. and Monday July 5th at 8:00 p.m.

Winners include Alicia Keys (Best Female R&B Artist), Trey Songz (Best Male R&B Artist), Drake (Best Male Hip-Hop Artist), Young Money (Best Group), Nicki Minaj (Best New Artist and Best Female Hip-Hop Artist), Jay-Z & Alicia Keys (Best Collaboration), Beyonce’ f/Lady Gaga (Video of the Year), Serena Williams (Subway Sportswoman of the Year), LeBron James (Subway Sportsman of the Year), Rihanna f/Young Jeezy (Viewers Choice), and Monica (Centric Award) – for the full list log onto www.betawards.com.

Fresh Wine Records releases the latest Eddie James project ‘Victory: Phoenix Mass Choir’

“A strong part of what I do is minister to young people,” said Praise and Worship singer/songwriter and music minister Eddie James about his music career.

Eddie James

Ministry is just what you will get from the newest CD project from Eddie James. The fact that he ministers through his music comes through on the selections offered by “Eddie James presents Victory: Phoenix Mass Choir” project.

Eddie entered into music ministry at the age of nine at his father’s church. In 1993 he established the Eddie James Ministries. Today Eddie James’ music ministry takes him all over the world with 40 young people, most part of Dream Life a recovery program he founded that rehabilitates troubled youth and college age students.

“You got to know the Word,” Eddie stressed. “My mother instilled that in us.”

James takes that knowledge his mother gave him and shares it with his many artists such as ColorBlind, a culturally diverse Gospel group of five young men who release “The David Story,” Asaph, Tab and Ultimate Call.

“Victory: Phoenix Mass Choir” is such a spirit lifting CD it’s almost a must to get. My favorite selections on the CD include “Lord We Praise You,” an awesome Praise and Worship piece; “Tell Him What You Want,” gave me chills it was so powerful; “Victory,” for being so soulful and joyful; “Honor.” another powerful Praise and Worship selection; “Faith” is a deep love song, “When I Think about the Lord,” and the powerful “The Battle,” which he wrote at age 16 – “the battle is not yours, but Gods.”

For more information on “Eddie James presents Victory: Phoenix Mass Choir” log onto www.ejworship.org.