*Lebron James asks “What should I do?” in his latest Nike ad, and a group of Cleveland Cavaliers fans came up with some answers in a parody of the commercial that has gone viral.

Angered by the glitzy manner in which James left the Cavaliers to join the Miami heat, Cavs fanatics burned jerseys, wrote angry letters in misguided fonts and trashed Lebron on Twitter.

Originally, Lebron took to Twitter to call out his haters .  Then, he appeared in a Nike ad, where he asked, “What should I do?”

The parody commercial splices Lebron’s Nike ad with Clevelander’s reactions.

“Maybe I should just disappear.  Should I remind you that I’ve done this before?” Lebron asks.

A fan responds, “With Boston? Game 5? We watched. You quit.”

Watch the parody below, followed by Lebron’s original Nike ad.