*Pro-life ad group Life Always unveiled a controversial billboard in New York this week with the message “the most dangerous place for an African American is in the womb,” accompanied by the face of a young black girl.

Life Always says the campaign is meant to raise public awareness of what they consider to be Planned Parenthood’s agenda to target minority neighborhoods, reports WPIX.

“There is a battle being waged in the United States that has taken more lives than any foreign war or act of terrorism. The enemy is abortion. Its'(sic) supporters include the main stream media, liberal representatives in government, and Planned Parenthood, the country’s largest abortion provider,” Life Always writes on a website connected to the billboard, thisisabortion.com.

Pastor Stephen Broden with Life Always says, “Abortion is outpacing life in our community even here in New York.”  Broden admits his group chose Soho as the location for the first billboard because, “We believe that is the best way to get attention.”

The group also states on their site, thatsabortion.com, that “Planned Parenthood targets minority neighborhoods as they perform over 300,000 abortions a year.”

“This billboard is nothing but a pathetic attempt to discredit Planned Parenthood,” said City Council Speaker Christine Quinn in a statement.  “To refer to a woman’s legal right to an abortion as a ‘genocidal plot’ is not only absurd but it is offensive to women and to communities of color.  Every woman deserves the right to make healthcare decisions for herself and I will continue to fight to protect this basic right and against this sort of fear mongering.”

According to Planned Parenthood, abortion makes up 3 percent of the organization’s health services, while 84 percent are devoted to preventing unintended pregnancies.

The divisive ad has New York politicians speaking out strongly — both for and against it, reports WPIX.

Pro-life State Senator Ruben Diaz, of the Bronx, called the abortion statistics an attack on minorities.

City Council Member Leticia James released a strongly-worded statement denouncing the billboard.

“It is misguided to use Black History Month as a tool to promote this message,” James said. “Every woman has the right to make personal choices in regards to her body, and I respect many different points of view, but to compare abortion to terrorism and genocide is highly offensive.”

A spokesperson for Planned Parenthood said, “Planned Parenthood believes that racism is wrong and has absolutely no place in the delivery of healthcare.  Our doors are open to everyone.”