In one more sign that the music industry is not what it used to be, RCA Records is announcing that the company is shuttering its Arista, Jive and J labels, and that all of the artists currently signed to those imprints will be folded into the RCA Records roster.
“The path we’ve taken is to refresh RCA, so we’re going to retire those brands,” Tom Corson, RCA president and COO told the Hollywood Reporter. “There may be a reason down the line to bring them back, but it’s a clean slate here.”
And what do the artists – such as R. Kelly, Ne-Yo and Alicia Keys – have to say about this new arrangement?
“The artists have all been supportive. We didn’t make this move without consulting our artists, and we haven’t had any push-back,” responds Corson. “Frankly, they’re the brand. We’re defined by our artists.”