*Lionsgate is in damage control following its Italian distribution of “12 Years a Slave” that featured separate images of white actors Brad Pitt and Michael Fassbender (who had small roles in the pic) prominently over a much smaller image of the film’s main star, black actor Chiwetel Ejiofor.
As previously reported, Italy-based blogger Carefree Black Girl initially posted concerns about the posters, which in turn went viral.
In response, Lionsgate released a statement claiming the posters featuring Brad Pitt and Michael Fassbender “were unauthorized and were not approved by any of the producers or licensors of the film. Summit Entertainment, acting as exclusive sales agent for the licensors, is investigating and taking immediate action to stop the distribution of any unauthorized posters and to have those posters currently in the marketplace recalled.”
Deadline is reporting that Italian movie distributor BIM Distribuzione has agreed to stop distributing the materials in question and is in the process of recalling the unauthorized materials already in circulation.