*Coca Cola’s “America the Beautiful” Super Bowl ad, which featured multilingual renditions of the patriotic song, was meant to highlight the country’s racial diversity. But many conservatives somehow saw the spot as a political push for immigration reform.

“Why did you need that to divide us politically? Because that’s all this ad is,” said conservative pundit Glenn Beck. “It’s in your face, and if you don’t like it, if you’re offended by it, you’re a racist. If you do like it, you’re for immigration. You’re for progress. That’s all this is: to divide people.”

Fox News & Commentary host Todd Starnes also blasted the commercial for taking a stand on the issue of immigration reform that has been subject to much debate in America in recent years.

“Couldn’t make out that song they were singing. I only speak English,” he wrote. “So was Coca-Cola saying America is beautiful because new immigrants don’t learn to speak English? Coca Cola is the official soft drink of illegals crossing the border.”

Fox News contributor and former Republican congressman Allen West has just added his two cents, writing on his blog that the soft drink company’s ad “missed the mark.”

“If we cannot be proud enough as a country to sing ‘America the Beautiful’ in English in a commercial during the Super Bowl, by a company as American as they come — doggone we are on the road to perdition,” he wrote. “This was a truly disturbing commercial for me, what say you?”

Watch the ad below: