The one-of-kind mobile studio is set to roll through the City of Angeles looking to add another top emcee to the winners circle.
The tour officially launches on Thursday, December 11 in Los Angeles. The opening event features appearances by Slaughterhouse recording artist Joell Ortiz, reality TV star Tahiry Jose and Power 106 radio personality Yesi Ortiz.
Following the launch of the “Jack’N for Beats: We Got Bars Tour,” the mobile studio continues with daily stops and events in the Los Angeles area for eight weeks.
“As a veteran in the industry, I’m proud to be a part of a movement that provides a major opportunity for aspiring hip-hop artists, there’s definitely a lot of talent out here waiting to be discovered” says AJ Ahmed, Jack’N for Beats A&R and former Violator A&R. “This program offers a lot more to the winners than the prize money.”
Aspiring MC’s ages 21 and over are encouraged to step into the studio and drop 16-bars over a pre-recorded track of their choice. Submissions will be evaluated by judges, who then select the top-50 and upload to www.jacknforbeats.com for public views and shares.
“We are proud to have a program that serves as a platform for local talent to have their voices heard through music,” said Casey Nelson, Jack Daniel’s senior brand manager – flavor portfolio. “Jack Daniel’s has a long history of connecting with consumers through entertainment initiatives. Jack’N for Beats demonstrates our continued commitment to our friends in the community and offers aspiring artists an opportunity to pursue their dreams.”
Video interview below: Last Years Jack’N for Beats winner, Riley B
Last years Jack’N for Beats winner, Riley B.
Following two weeks of public voting, the top-10 semi-finalists will perform live on stage at the finale event in front of a panel of judges; music industry executives and influencers. The hottest MC is crowned winner and takes home $5,000.
The Jack’N for Beats: We Got Bars Tour was piloted in Chicago following the launch of Jack Daniel’s® Tennessee Honey in 2011. While the tour was created to give back to selected urban communities in a unique manner it received such a positive response that it has been expanded to reach additional cities.
Now, in its third year, the Jack’N for Beats: We Got Bars Tour has an alumni of winners representing Chicago, Oakland, Houston and St. Louis. Previous winners have gone on to tour with the program, participate in media interviews and collaborate with record label executives. Los Angeles is the fifth city added to the lineup, with more markets to follow in 2015.
For real time updates and mobile-tour locations. Consumers can also view submissions, check out exclusive interviews with top celebrities and see what happens “Behind the Beats” at www.jacknforbeats.com