Former NBA player Kobe Bryant speaks onstage during Teen Choice Awards 2016 at The Forum on July 31, 2016 in Inglewood, California.

Former NBA player Kobe Bryant speaks onstage during Teen Choice Awards 2016 at The Forum on July 31, 2016 in Inglewood, California.

*Retired NBA star Kobe Bryant further expands his venture capitalist side with the launch of a new investment company alongside investor Jeff Stibel.

The $100 million fund, called Bryant Stibel, will invest in media, data, and technology companies, reports the Wall Street Journal. The LA-based business partners have reportedly invested in 15 companies in the past three years.

The two are not currently seeking outside funding, and are investing the $100 million themselves. So far, they have invested in companies including the Players Tribune, a sports website, and LegalZoom, legal-services company, among others.

According to the report, Stibel has the business know-how, while the former Los Angeles Lakers star will provide the marketing direction.

The Journal notes that Bryant is not the first NBA star to try out the VC world. Shaquille O’Neal, Carmelo Anthony, and Steph Curry have also invested in startups.