Comedian Tracy Morgan arrives at New York Fashion Week: The Shows on February 15, 2017 in New York City.

Comedian Tracy Morgan arrives at New York Fashion Week: The Shows on February 15, 2017 in New York City.

*Following an intense bidding war, Imperative Entertainment has acquired rights to “The Shitheads” with Tracy Morgan and Luke Wilson attached to star, per The Hollywood Reporter.

The film follows a pair of deeply unqualified bozos who have been hired to transport a troubled teenage millionaire to rehab.

Macon Blair will write and direct, fresh from his U.S. dramatic Grand Jury Prize win at Sundance for his directorial debut “I Don’t Feel At Home In This World Anymore.” Imperative will co-produce with Rough House Pictures, as well as finance the feature film.

Per THR: Alex Orr and Rough House Picture’s Brandon James will produce alongside Imperative’s Jillian Apfelbaum. Imperative’s Dan Friedkin and Bradley Thomas will executive produce, along with Rough House Picture’s Danny McBride, Jody Hill, and David Gordon Green; Orr’s Fake Wood Wallpaper; and Jeremy Saulnier and Blair’s Bonneville Films.

“We’re excited to continue our mission to support emerging filmmakers like Macon, whose unique vision for ‘The Shitheads’ is both hilarious and harrowing,” said Imperative’s Friedkin and Thomas. “We’re equally thrilled to partner with the team at Rough House, whose taste and talent we admire tremendously.”

Morgan was most recently seen in New Line’s “Fist Fight” opposite Ice Cube and Charlie Day, and Wilson appeared in Showtime drama “Roadies.”