*YouTube has announced its $35/mo. subscription service — giving users access to TV service with 40+ channels — including major broadcast networks.
The live and on-demand TV service will be called “YouTubeTV.” The subscription will cost $35 a month for a family plan of up to six accounts and is expected to launch in the next few months.
Subscribers will have access to network channels as well as YouTube creator content. Included in the subscription are broadcast and cable channels like: USA, FX, Freeform, ESPN, Fox Sports and NBC Sports. Showtime and soccer programming can be added for an additional fee.
Users will be able to access content on any device and record as many programs as they want.
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“There’s no question that millennials love great TV content, but what we’ve seen is they don’t want to watch it in the traditional setting,” said YouTube CEO Susan Wojcicki at a press event.
As The Register notes, “the $9.99 a month ad-free subscription service YouTube Red, which launched towards the end of 2015, has not been a huge success, so the company is bundling Red into the YouTube TV package for no extra cost, along with Google Play Music.”
“There’s no question that people love TV, from live sports to breaking news to sitcoms and dramas. But the truth is, there are a lot of limitations in how to watch TV today. Unlike online video, people can’t watch TV when they want, on any screen and on their terms, without commitments. Consumers have made it clear that they want live TV without all the hassle. They don’t want to worry about their DVR filling up. They don’t want to miss a great game or their favourite show because they’re on the go. They tell us they want TV to be more like YouTube,” said the company in a statement.